The charm of the Latin trap in the new Pull & Bear capsule

To relaunch its historic Sicko19 line, Pull&Bear has chosen to look to the future. The Spanish brand has in fact decided to rely on the reggaeton star Lunay to create some of the items of the first capsule designed to relaunch the line, protagonist in the coming months of a series of limited releases created following influences from music, fashion, videogames and from the world of entertainment.

It is therefore no coincidence that the choice fell on one of the rising names of that musical genre that in the last period has not only climbed the charts around the world with the pieces of Bad Bunny, Nicky Jam, J Balvin, Maluma and Ozuna , but it has also represented a real trend within the fashion world. Bright colors and bold choices are some of the must-haves of the Latin trap style, traits and characteristics that can also be revisited in our trap scene on Sfera Ebbasta or on the DPG, but also tailored suits and details taken overseas by the likes of ASAP Rocky. Rocky himself has taken from Bad Bunny the habit of using nail polish and in general of adopting accessories and looks that break down the stereotypes of macho culture and masculinity, an intention that also reaches the stylistic choices of all that group of artists at the continuous search for a renewal in language and style.

The influence of the latin trap is also the basis of the items that make up the first Sicko19 drop. Hoodies, tees, pants and jacket in which black, green and white are accompanied by a relaxed fit and a search for bold materials and choices: from the classic tie-dye to references to the world of motorcycles, one of Lunay's passions.

The capsule will be available in store and online from September 19th, the presale will already be available from September 18th.