Casablanca's first womenswear collection
A capsule of fifteen items in collaboration with Net-a-Porter
August 17th, 2020
I’m very happy when I see women in men’s clothes from Casablanca, I think it’s fantastic. But we want to create the things that really shape women’s bodies and maximize their beauty.
With these words, Charaf Tajer, founder of Casablanca, described to Vogue the new capsule of womenswear of his brand – the first step that the Parisian designer, already triumphant during the last Paris Digital Fashion Week, has made in the field of women's fashion. The capsule of only fifteen items was made exclusively for Net-a-Porter and was accompanied by a campaign starring Camille Hurel and Goldie Boutilier that recalls the refined world and the aesthetics of the haute bourgeoisie of the 60s.
The visual language that Casablanca had already developed for its men's line, is now translated into a series of feminine items that keep strong the brand's apres-sport aesthetic and its tennis inspirations but introducing new pastel colours and numerous shades of pink that become protagonists of a double-breasted tailoring suit and a printed silk shirt, as well as t-shirts and sweaters. Among the most interesting pieces, also, there is the classic tennis polo shirt, built-in ribbed knit with oversized collars with a vintage flavour and also transformed into a mini-dress. Another novelty is the introduction of the Dalmatian print on a denim suit, also in total pink, consisting of a jacket and jeans.