HYPEBEAST's New Issue is Here
It's titled The Projection and it's all about brand identity
Pills
November 2nd, 2016
November 2nd, 2016
HYPEBEAST releases its 16th issue, The Projection, and it promises to be a particularly inspiring one.
The main theme is brand identity. The issue aims to explore the whole concept of branding, from a label's conception to its creation and execution. Delving into what's considered "an art as much as a business", HYPEBEAST presents a series of exciting interviews with the creative minds behind different companies (from diverse industries) in order to understand what makes a brand unique and what lets it really stand out.
Thus, you'll find exclusive features on Nasir Mazhar and his label, the right intersection between the street and the runway; on Kris Van Assche and what it takes to forge a unique identity for Dior Homme; on Toby Feltwell and Cav Empt's brand ethic; on Emory and Acyde Odunlami of No Vacancy Inn, who tell us about providing a virtual space for people and ideas to meet; on tattoo artist Thomas Hooper and more.
Plus, the issue will be a real item for collectors, as it comes with a cover and a limited edition case designed exclusively for HYPEBEAST Magazine by KAWS.
HYPEBEAST Magazine Issue 16: The Projection is currently available at HBX, as well as select stockists and newsstands worldwide.
