BrewDog's Wingman kicks off Fashion Week together with nss edicola

Tuesday evening, to kick off Milan Fashion Week in grand style, BrewDog and nss edicola joined forces for an unforgettable party. At nss's Milanese newsstand dedicated to the project Ti Odio Milano Ti Amo, the magazine's community gathered once again in Piazza Bruno Buozzi to celebrate the launch of the new collection "M come Milano". With music by One Shot, nearly 10,000 people renewed their love-hate promises to the Lombard capital, accompanied by Wingman, BrewDog's new beer. Launched this summer, Wingman fully represents the innovative spirit that has always characterized the Scottish brewery. It is inspired by the figure of the eagle, an animal that embodies the fundamental principles of the new beer, centered on loyalty and sharing, on strength, a free spirit, and a life outside the box. Furthermore, the name Wingman (which in Italian means "right-hand man") directly alludes to its occasion of consumption, being dedicated to evenings spent with the people we can always count on. BrewDog's new offering is refreshing and light, featuring a bright golden color and a flavor that explores the sweetness of tropical fruits, pine notes, and an intense citrus aroma.

Tuesday evening at nss edicola marked the beginning of a new major chapter for the collaboration between BrewDog and nss, which have long supported local communities with exceptional events and parties. In September, Milan's energy bursts from every corner of the city, with the streets teeming with young people looking for a place to be together and have fun. This is where BrewDog comes in, just like Wingman, becoming a right-hand man from aperitif to late-night hours. With the new offering, the brewery known for its rebellious and unconventional spirit is gearing up for a Fashion Week full of unique experiences.