Chanel's garden will soon open its doors to the public
For the third year running, the brand is setting up shop in the grounds of Villa Windsor
April 10th, 2024
On the occasion of the 20th edition of Jardins, Jardin, Chanel invites us to a exceptional setting. From May 30th to June 2nd, 2024, visitors will have the privilege to explore a haven of greenery inspired by Iris Pallida, an emblematic flower of the Chanel House. To do this, a typical Provençal garden of 300 m2 will allow you to stroll and learn more about the plants around you during an olfactory experience, where the delicate fragrances and vibrant colors of this mythical flower will tickle your senses.
For two decades, Jardins, Jardin has established itself as a crucial event for professionals as well as gardening enthusiasts. While it usually took place in the Tuileries Garden, this year the event will be held in the green setting of Villa Windsor Park in the 16th arrondissement of Paris, offering a true oasis in the heart of the city. Over the years, the event has reinvented itself by offering an enchanting setting for visitors wishing to explore the latest trends in outdoor design, landscaping, and urban greening. With its exhibitors, practical workshops, conferences, and ephemeral gardens, Jardins, Jardin goes beyond a simple trade show: it is a meeting and exchange place, where professionals and enthusiasts come together to celebrate the beauty of nature.
During this edition, botany and floral art enthusiasts will have the opportunity to learn more about the cultivation techniques and extraction processes used by the House to enhance Iris Pallida in its iconic fragrances, such as the famous Chanel No. 5. From the spectacle of blooming irises to the discovery of the various stages of transformation of rhizomes, the underground stems of irises with roots, visitors will be transported to Pégomas, in the land of Grasse, to the Mul family's estate. Exclusive supplier to Chanel for nearly forty years.