Jaeger-LeCoultre: The Golden Ratio Musical Show

During London Fashion Week, from 14 to 17 September, Cinema 1931 will become the stage for the premiere of Jaeger-LeCoultre's Golden Ratio Musical Show, an event that fuses art, music, Art Deco architecture and luxury watchmaking in an extraordinary way. The setting for this show is the striking Battersea Power Station, a historic power station located on the banks of the Thames. In this enchanting open-air site, guests will be led through an immersive sensory journey. The inspiration for this extraordinary show comes from the mathematical formula of the Golden Ratio, representing aesthetic harmony, told through an immersive narrative of light and sound. It is a show open to the public that invites viewers to explore the concept of beauty in relation to craftsmanship and objects.

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A central point of interest is the inclusion of the 1931 Reverso, an Art Deco icon made by the Jaeger-LeCoultre maison. To accompany the visual experience, the Golden Ratio Musical Show will be accompanied by a special soundtrack, specially created by British musician TØKIO M¥ERS. His music will blend perfectly with the digital projections that will be reflected on the surface of the River Thames, confirming the emotional charge of this event. The premiere of the Golden Ratio Musical Show is a unique opportunity to immerse oneself in aesthetic harmony, celebrating design and watchmaking in a breathtaking setting.