Your first look at The North Face x Slam Jam's new capsule

Cult outwear brand The North Face and Milanese streetwear label Slam Jam have joined forces for the good of humanity. The new capsule's mission is, in fact, to bring flexibility and comfort in our everyday life. How? Mastering the art of the Layering System, of course.

This is not the first collaboration between The North Face and Slam Jam. The two brands had already launched a capsule for the last SS16. It was a collection comprising of eight technical items, which nevertheless could also well fit with everyday life. The concept behind the new capsule is more or less the same: to combine comfort and technology.

And apparently, The North Face could not find a better ally. "Slam Jam truly understand our best in class outdoor technology and how to bring it to the urban environment," said Edouard Gros, the concept merchandiser of The North Face.

Today we show you the capsule collection captured in the middle of the super urban atmosphere offered by the streets of Milan.