H&M teams up with Balmain

The announcement came via Twitter directly from the Swedish brand, which for the occasion launches hashtag #HMBALMAINATION: "It 's official! #BalmainParis is H&M 's next designer collaboration."

After iconic designers like Isabel Marant, Karl Lagerfeld, Sonia Rykiel, Roberto Cavalli, Maison Margiela, Marni, Alexander Wang is now up to the young Olivier Rousteing create a capsule that leaves a mark.

The collection will hit stores on November 5, but on the red carpet at the Billboard Music Awards Models Kendall Jenner and Jordan Dunn showed off the first two looks: satin miniskirt, big gold belt, and a top with woven fabric, reminiscent famous jackets of the French fashion house.

Rousteing, exciting, comments: "I want to talk to my generation: this is my main aim as a designer," Rousteing said. "H&M allows me the unique possibility of bringing everyone into the world of Balmain, get a piece of the dream and create a global #HMBalmaination: a movement of togetherness, fueled on a hashtag. The collaboration felt extremely natural to me: H&M is a brand that everybody connects to. It calls for unity, and I am all for it."

Once again thousands of fashionistas are preparing to queue in front of one of the approximately 250 stores worldwide (or online) to be able to get a Balmain for H & M piece.