For Levi's, next spring is the revenge of relaxed style

Baggy pants and jeans continue to dominate global trends, and it is precisely on this wave that Levi’s® launches its new SS25 collection, inspired by the relaxed style of the '90s. This return to loose and soft lines is not just an aesthetic revival, but a true style statement that pays homage to freedom and versatility. The new models, including jeans, pants, and skirts, are renewed with superwide and superbaggy cuts, offering a fresh and contemporary look. The women's collection expands the already famous XL Family, a project launched last autumn with the introduction of the XL Straight. For the new season, Levi’s® enriches this line with new models that celebrate comfort and freedom of movement: the XL Superwide, which expresses a wide and fluid silhouette, the XL Culotte, which reinvents the shorts in a modern key, the XL Overall, an outfit that combines practicality and style, the XL Salopette, which evokes a return to the roots of manual labor but with a fashion twist, and finally the XL Skirt, which brings the width typical of pants into the world of skirts. The men's collection is no less impressive, with models focused on comfort and a relaxed but refined aesthetic. In addition to the well-known 568TM Loose Straight, a pant with a straight leg and a loose fit, the 578 Baggy arrives. This model stands out for its more relaxed upper part, combined with a tapered leg, all in an even more oversized version compared to previous collections.

The Levi’s® SS25 collection goes beyond exploring the concept of "loose" in terms of fit; it makes it a true lifestyle. The "loose" becomes a symbol of personal expression, inclusivity, and connection between people. This message is carried forward by a selected group of Levi’s® friends, talents, and creators, who tell the story of the new models through a visual narrative that blends with the energy of the city of Milan, the beating heart of contemporary style. In this urban and underground context, the garments become protagonists of a narrative that celebrates freedom of expression, combining heritage and modernity in perfect balance. Practical and suitable for any occasion, the total looks and accessories of the collection are designed to be versatile and timeless, responding to the needs of a changing world that, at the same time, seeks a return to simplicity. Levi’s® does not just offer a new wardrobe, but a call to live with ease, adapting to the hectic rhythms of daily life without sacrificing style. The Levi’s® SS25 collection is, therefore, a celebration of "loose" not only as a fit but as a way of living and facing the world.