Vogue Eyewear's summer capsule asks Why Not?

This summer, under the beach umbrella, the hottest eyewear trends reward boldness. With oversized or streamlined frames that explore different structures and designs, the sunglasses that will stand out the most during the hottest season must go beyond traditional boundaries. With a new capsule collection inviting wearers to celebrate self-expression and originality, Vogue Eyewear has unveiled a line of sunglasses characterized by colored lenses, geometric details, and tinted lenses. Not just accessories, but true instruments for a strong style statement, the new Vogue Eyewear collection asks: Why Not? After all, why not express your personality to the fullest through an accessory like sunglasses? Why not be guided by the imagination and the joy of standing out from the rest?

Launched in March with a campaign focused on fun and style at 24 Style Avenue, the brand created a lifestyle hub where sunglasses are not just everyday accessories, but a means to create meaningful connections through creative expression. For Vogue Eyewear, uniqueness comes through color. It is no coincidence that among the new items presented for the summer collection, standout features include metal frames in classic shades, paired with solid or gradient lenses, cat-eye designs that frame the face alongside branded arms with colored tips. For fans of more extravagant styles, the brand has introduced a modern take on oval sunglasses, combining a massive frame with bright colors like purple and turquoise. There are also unexpected explorations of shape, with narrow, chunky rectangular silhouettes that give the capsule a contemporary charm, available in classic black, dark havana, full blue, beige, and teal.

Finally, striking color details adorn the collection's more irregular frames, a play of style contrasts between lenses and frames that best embodies the inspirational message of the title Why Not? The new Vogue Eyewear capsule collection celebrates authenticity with a color palette ranging from full ochre to fuchsia, light green, dark havana, and black, accompanied by classic or colored lenses, offering endless possibilities to express one's style without compromise.