The new Levi's x New Balance collaborative collection

After unveiling the third collaborative sneaker at the end of November, Levi's and New Balance now present the new collaboration for the FW20 season, which includes both men's and women's reiterations of one of the most successful silhouettes of the sportswear brand American in recent months, the 327, together with a line of apparel that interprets the concept of denim in a new way. 

For Levi's x New Balance 327, a reinterpretation of the 320, a New Balance running silhouette created in the 70s, the two brands wanted to blend retro inspiration with a contemporary approach. Available in different colours, the 327 features a waffle sole in full 70s style, accompanied by the oversized New Balance “N” logo on the side. The shoe is completed by the traditional New Balance tongue with the classic “NB” logo in blue and white, with a red Levi's insert sewn on the side. 

Each of the collection's padded and reversible Trucker jackets features a classic Levi's denim part, and then a quilted and reinvented New Balance side. The Levi's side is a patchwork of denim in three shades of indigo or three shades of grey in the men's capsule, while the dominant colours in the women's proposal are blue, grey and white. All three Trucker jackets also include a large grey New Balance logo on the back of the quilted side, with 3M reflective stitching that winks at the reflective elements of the New Balance running sneaker. Finally, the collection also includes a grey Levi's x New Balance special edition t-shirt that features a graphic collage of the classic Levi's and the original New Balance 320 running shoe ad. For a celebration of two iconic brands, which while proud of their history and heritage, never stop looking ahead. 

The new Levi's x New Balance collection will be available from Thursday, December 17 in Levi's stores, on Levi's app, in New Balance stores, at Slam Jam and Kosmos.