Sfera Ebbasta for the TOMMY JEANS eyewear collection
The Milanese trapper is the face of the brand's first collection
Fashion
October 2nd, 2020
October 2nd, 2020
To launch its first eyewear collection, TOMMY JEANS chose an exceptional testimonial such as Sfera Ebbasta, ambassador of the new line born under the idea of 'Make it Possible'.
Designed to celebrate the spirit that characterizes the brand, part of the collection is made of 40% bio-based plastic and rubber, while for four models ECONYL® regenerated nylon was used, a plastic made up of 50% recycled material. like fishing nets and plastic recovered from the sea. The new campaign celebrates the youthful energy and irreverent spirit of TOMMY JEANS, who chose Sfera Ebbasta to bring his personal twist to the collection.
The Italian trap hitmaker is immortalized around Milan with some of the models in the collection, combined with other TOMMY garments to create his own unique and representative style.
