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IUTER presents the 'Vita Veloce' collection

Created with Abarth, Lancia, Sparco and U.P.W.W. for all Car Enthusiasts

IUTER presents the 'Vita Veloce' collection Created with Abarth, Lancia, Sparco and U.P.W.W. for all Car Enthusiasts

For its new collection, IUTER has decided to do a gift to all car lovers. Vita Veloce sees, in fact, the collaborations with Abarth, Lancia, Sparco and U.P.W.W. to give life to a collection in which the Milanese brand combines clothing and accessories, with prints that recall some of the most famous models of car manufacturers. 

Among the remarkable items of the collection, one that stands out is definitely the Sparco branded teddy bear, as well as the chair and the balaclava characterized by the blue typical of the Italian brand. The collection is completed by hoodies, pants, T-shirts and shirts with car logos and designs chosen by IUTER to once again express the Italian soul of the brand, born in Milan with pieces created and produced in Italy. It is, therefore, no coincidence that Abarth, Lancia and Sparco are three Piedmontese companies or that U.P.W.W. was founded by artist and photographer Alessandro Simonetti in collaboration with the American safety apparel company Utility Pro. 


The collection is available at the Milan's IUTER Store in Corso Di Porta Ticinese 48 and at the brand's retailers.