The Looney Tunes characters in the latest Tommy Jeans capsule collection
Bugs Bunny, Daffy Duck and many others star in the new collection of the American brand
Fashion
March 20th, 2020
March 20th, 2020
Tommy Hilfiger & Warner Bros. have just announced the launch of a new capsule collection: TOMMY JEANS Looney Tunes®, in which the most famous pop icons of Looney Tunes meet the style of the American brand. The campaign stars English emerging musicians Jesse James Solomon e Joy Crookes and is shot by Jack Henry Bridgland.
The Looney Toones stars perfectly embody the values of courage, audacity, diversity and authenticity that have always inspired TOMMY JEANS. The capsule collection is inspired by streetwear and gives life to the Warner Bros. characters such as Bugs Bunny, Daffy Duck, Tweety Bird, Sylvester the Cat, Tasmanian Devil, Road Runner and Wile E. Coyote, all of them re-interpreted with the TOMMY JEANS logo.
The collection presents a different selection of fresh and contemporary looks as hoodies, backpacks, baseball hats with an all-over print of Looney Tunes®. The items inspired by streetstyle are sneakers, pouches, sweatpants and a denim jacket. The collaboration also unveils a line for kids: Looney Tunes® Kids.
Tommy Hilfiger said:
TOMMY JEANS Looney Tunes® capsule collection is an exciting meeting of two brands who've always looked up to the energy and optimism of the youngest. We both commit to honor our traditions, whilst re-interpreting them in order to make them contemporary. This spirit that we share and its expression make our collaboration almost natural, then perfect for new generations all over the world.
TOMMY JEANS Looney Tunes® capsule collection will be available worldwide in selected TOMMY JEANS stores, and online on tommy.com in Europe, Asia and US, starting from March 20th, 2020.
