Gucci unveils capsule in collaboration with Disney
With a lookbook taken by Harmony Korine
January 3rd, 2020
On the occasion of Chinese New Year, according to which 2020 is the year of the mouse, Gucci presented a new capsule collection in collaboration with Disney whose promotional campaign, shot by Harmony Korine, was set at Disneyland. The character of Mickey Mouse had already appeared in Gucci's Spring 2019 and Resort 2020 collections, but this capsule makes him the absolute protagonist, bringing his image on outerwear, sneakers and leather goods. The Gucci x Disney collection is already available at selected Gucci boutiques and on the brand's official website.
The Gucci x Disney collection, already available online and at selected Gucci stores, will be available at a series of Gucci thematic pop-ups spread across 28 locations around the world, visible through Gucci's app.