adidas and 032c are back together on a new capsule

After the combat boot GSG9.2, adidas and 032c are back working together on the creation of a capsule collection inspired by futuristic realism that will be released today. Adaptability and multi-functionality were the guiding principles for the creation of this capsule that wanted to reflect the increasing fluidity of digital culture. The creative director of 032c commented:

“We have always been inspired by adidas. We grew up on and in adidas, in fact, so on a personal level that legacy is embedded in our approach to sportswear, to youth culture, and to how sportswear can act as a counter-cultural catalyst”.

The capsule collection includes a set of accessories and a sneaker, the adidas by 032c "Salvation". The shoe takes up a 90s design updating it in light of adidas' latest performance technologies. Its silhouette mixes mesh and leather elements, is equipped with an engraved patch that covers the tongue and presents an innovative laces system, whose eyelets are located in the midsole. The brown midsole, with its wavy shape, offers an element of contrast with the upper and the outer sole, which have a white colorway. The adidas branding is on the tongue while the 032c one behind the ankle. The accessories are black and include a backpack, a sports duffel bag and a cross-body bag.

The adidas x 032c capsule collection is already available on adidas and 032c websites and at selected retailers. You can watch the entire collection in the campaign shot by Timothy Schaumburg with actress Lera Abova and artist Yngve Holen as protagonists.