"The Album", Mytheresa's second printed issue

Starting today, the second printed issue of Mytheresa, The Album, is available. A new chapter totally dedicated to women, their stories, their talent, with the cover of French singer and actress Cécile Cassel.

Four special sections will focus on the most intimate and profound aspects of today's designers, artists and photographers, women who through their art can comunicate their voices and share their power. Mytheresa presents indeed in the new issue of The Album and in conjunction with the Women's Day - on March 8th - its new and special project, “Personal Matters”. The initiative involves 12 leaders of fashion industry who, for the occasion, have decided to donate 12 exclusive and customized items to Mytheresa that will be sold online from 8 to 19 March 2019 on the e-commerce site. The entire proceeds will be donated to 'mothers2mothers', an international nonprofit organization, dedicated to preventing mother-to-child transmission of HIV and creating healthy families by providing education and support to women, children and families.

Enlisted in the project "Personal Matters" there are big names of the fashion world as the designer and creative director of Balenciaga, Demna Gvasalia, who will donate a pochette customized by him, Alessandro Michele that will customize a Gucci jacket, a bag with the initials of Maria Grazia Chiuri and a signed T-shirt of her first Dior collection, a vintage necklace by Sandra Choi and much more.

BALENCIAGA

BRUNO CUCINELLI

DIOR

FENDI

GUCCI

ELLERY

JIL SANDER

JIMMY CHOO

JW ANDERSON

VALENTINO

MONCLER

Michael Kliger, President of Mytheresa says:

“We are truly honored by the great support of some of the best designers in the industry for our personal matters campaign. Donating items that have a personal meaning to them makes this Mytheresa x mothers2mothers charity auction both special as well as meaningful.”

The 2nd number of "The Album" will be available from 27 febbraio 2019 in selected retailers and hotels, in Paris, Milan, New York, London and Berlin at €10.

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"The Album", Mytheresa's second printed issue