Nike announces its new Tech Pack collection
With previously unseen additions and innovations
December 14th, 2018
One of the most exciting developments and collections from Nike this year has been their innovative Tech Pack range. A collection of apparel that combined great design with forward-thinking technical ability, Nike Tech Pack in many ways shows the future of athletic clothing for a new generation of consumers that are expecting much more performance out of their clothing. For the coming season, a look reveals already known elements in the form of jackets and trousers that transmit heat thanks to a new yield of wool and fabric. As well as previously unseen Tech Pack additions such as a sports bra, crop top, tights and more.
Some of the favorite silhouettes from running and training are transformed to enter the future of apparel at Nike, distinguished by their commitment to an innovative approach in designing sportswear.
"Our vision for the development of Nike apparel collections is very strong: we want to drive the innovation of sportswear and help athletes to be better, pushing to the limit both performance and style, with new processing technologies and innovative materials we are approaching an important future where everything that is drawn, revolves around the concept of movement”.
Kurt Parker, Vice President Nike Design Apparel
For the new Tech Pack collection, Nike designers have been able to combine a new 'waffle knit' with performance materials, based on data gathered from the best athletes in the world at Nike's Sports Research Lab. Offering a more versatile range of garments for a wide range of environmental conditions and work-outs.
The new Nike Tech Pack collection will be available to preview exclusively for Nike members from December 21st and for all from January 10th on the Nike site and in selected stores.