Tom Ford, Burberry, Gucci and Chanel are the most popular Instagram brands during Fashion Month
The social app analyzed data obtained by each brand between February 8th and March 6th
Fashion
March 14th, 2018
March 14th, 2018
Fashion weeks dedicated to women' style has just ended and Instagram tells us what were the most popular fashion shows.
The answer? Tom Ford, Burberry, Gucci and Chanel.
The platform has, in fact, made some rankings based on the number of citations, comments, captions and tags obtained by each brand between 8 February and 6 March.
Analyzing the New York shows, the social media gave the first place Tom Ford with his homage to the '70s and' 80s, the second to the collection designed by Raf Simons for Calvin Klein and the third to Ralph Lauren.
In London, the farewell parade of Christopher Bailey for Burberry and his tribute to the rights of the LGBTQ community, also beat Queen Elizabeth II a surprise guest next to Anna Wintour by Richard Quinn.
Predictably, the severed heads of Gucci have attracted the attention of MFW; while the autumn and melancholic forest of Chanel has captivated Instagram users more than the other iconic maisons that have presented their FW18 collections in Paris.
And what about the models?
Kaia Gerber, daughter of supertop Cindy Crawford, was the most Instagrammata of the fashion month, having participated in 21 fashion shows, including those of brands like Tom Ford, Calvin Klein and Chanel. Following the Hadid sisters, with Gigi Hadid who also brings home the most beloved photo published by a model during the month of fashion, with images of her closing of the show Bottega Veneta, and Bella who made the most beloved video published by a model.
