Introducing the new Balenciaga logo
For a structural and effective avant-garde
September 29th, 2017
Like Raf Simons for Calvin Klein, so Demna Gvasalia, creative director of the French Maison Balenciaga, decides to revolutionize the aesthetics of the brand with a new logo.
It remains the bicolor style, but a new bold black writing appears on a gray background representing the new creative direction of the Maison, centered on a structural and effective avant-garde.
What do you think?