A preview of Supreme SS17 collection

Supreme keeps up the hype around itself and give us a sneak peak of the new SS17 collection. It does so showing an Instagram post pictured a model wearing a lightly washed denim jacket with a giant Marlboro Man-esque cowboy graphic on the back. This is enough to trigger the possibility of a new joint project between the streetwear brand and the tobacco companies, after collaboration for a range of minimal work jackets in the SS09. After having broke the Paris fashion week with the capsule collection created along with Louis Vuitton, Supreme prepares to get another hit. No other details on the new proposal, nor a certain date for its release, but many expect to see in the lookbook (perhaps coming February 13) jackets, t-shirts and even sneakers. To find out if they are right you just have to be patient!