![The top 10 brands perceived as heritage Lots of surprises in the ranking emerged from Cartesio, created by nss together with Lyst](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 2560w)
Cartesio Map
![The top 10 brands perceived as heritage Lots of surprises in the ranking emerged from Cartesio, created by nss together with Lyst](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/27399/nss-magazine-10-heritage-brands-lyst.jpg 2560w)
![How are luxury and streetwear brands perceived today? Lyst and nss present the Cartesio paper: a study on brand perception in the New Luxury market](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/27349/nss-magazine-lyst-cartesio-report.jpg 2560w)
How are luxury and streetwear brands perceived today?
![How are fashion brands perceived in Italy? The world of luxury seen from the peninsula](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26793/italia.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26793/italia.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26793/italia.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26793/italia.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26793/italia.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26793/italia.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26793/italia.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26793/italia.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26793/italia.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26793/italia.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26793/italia.jpg 2560w)
How are fashion brands perceived in Italy?
![How are fashion brands perceived by fashion insiders? The opinion of the habitués of European fashion weeks](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26683/cover(106).jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26683/cover(106).jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26683/cover(106).jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26683/cover(106).jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26683/cover(106).jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26683/cover(106).jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26683/cover(106).jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26683/cover(106).jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26683/cover(106).jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26683/cover(106).jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26683/cover(106).jpg 2560w)
How are fashion brands perceived by fashion insiders?
![How are fashion brands perceived in Spain? Spain's creatives and cool kids describe their vision of fashion](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26577/cover-spain.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26577/cover-spain.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26577/cover-spain.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26577/cover-spain.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26577/cover-spain.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26577/cover-spain.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26577/cover-spain.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26577/cover-spain.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26577/cover-spain.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26577/cover-spain.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26577/cover-spain.jpg 2560w)
How are fashion brands perceived in Spain?
![How are fashion brands perceived in Portugal? Let's map out the trends of one of the most important emerging markets in Europe](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26487/cover-portogallo.png 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26487/cover-portogallo.png 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26487/cover-portogallo.png 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26487/cover-portogallo.png 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26487/cover-portogallo.png 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26487/cover-portogallo.png 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26487/cover-portogallo.png 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26487/cover-portogallo.png 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26487/cover-portogallo.png 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26487/cover-portogallo.png 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26487/cover-portogallo.png 2560w)
How are fashion brands perceived in Portugal?
![The new fashion interactive gamemap created by Lyst In collaboration with nss magazine, to tell how the fashion system has changed and will evolve](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26239/nss-magazine-cartesio-cover.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26239/nss-magazine-cartesio-cover.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26239/nss-magazine-cartesio-cover.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26239/nss-magazine-cartesio-cover.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26239/nss-magazine-cartesio-cover.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26239/nss-magazine-cartesio-cover.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26239/nss-magazine-cartesio-cover.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26239/nss-magazine-cartesio-cover.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26239/nss-magazine-cartesio-cover.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26239/nss-magazine-cartesio-cover.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26239/nss-magazine-cartesio-cover.jpg 2560w)