![Aston Villa has finally released the 2024/25 Home kit With a bit of delay](https://data2.nssmag.com/images/galleries/39625/thumbs/nss-avilla-1.jpg)
Aston Villa has finally released the 2024/25 Home kit
With a bit of delay
July 23rd, 2024
adidas and Aston Villa present the Home kit for the 2024/25 season, the first of the new partnership. Among the most notable features is the striped collar, which, combined with adidas' Three Stripes, creates a unique effect. The club's fans can breathe a sigh of relief: after an intense communication strategy to officially announce adidas as the new technical sponsor and launch the new crest, there was no sign of Aston Villa's new Home kit. This is why the team played the pre-season matches with a temporary kit.
To call the situation the Birmingham club found itself in chaotic would be an understatement. Not only because, except for Inter, all the top European clubs had presented at least one of their three kits for the 2024/25 season by yesterday, but because Aston Villa, coming off a memorable fourth-place finish under the guidance of Unai Emery, could have started monetizing immediately by selling the new kit. Despite a season that needs to be synonymous with confirmation, the Villans fans might still be riding the wave of enthusiasm, and the kit sales could still be a success now that it's available on the market. The fact remains that, officially, the first kit of the new adidas-Aston Villa era was a Teamwear version used to make up for the lack of a new kit.
Not many news stories circulated about this, but it is worth considering the hypothesis of a slowdown in production by adidas following the termination of the partnership between Aston Villa and Castore. The kit, white with black Teamgeist-inspired inserts, was not put on sale but was made for the players to wear during the friendlies against Walsall and Spartak Trnava. The club also chose not to display the new commercial sponsor Betano on the temporary kit, opting for Aston Villa Foundation, revealing the betting sponsor directly on the new Home kit available from today. The shirts worn during the ninety minutes of the two friendlies were auctioned off, and the proceeds donated to the charitable initiative owned by the English club. The Villans' Home kit couldn't be delayed much longer: Aston Villa's season starts on August 17, and it would have been a huge failure for the club to take the field in the away match against West Ham with the kit they used until a few days ago. While fans' complaints are often unfounded when such dynamics occur, in this case, they were justified.