Browse all

The South African national team had its jerseys made by fans

Le Coq Sportif after the failure of the last few releases relied on a competition

The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition

In the 1990s, the South African national team stood out on the football pitch for its technical and athletic talent, establishing itself as one of the best African selections and leaving an indelible impression on football fans, thanks in part to the match jerseys used in international competitions. In recent years, however, the innovative and creative streak of South Africa's technical sponsors seemed to have dried up along with Bafana Bafana's sporting successes. For this reason, Le Coq Sportif decided to revive interest in the national team's jerseys through a competition among fans, an increasingly popular way to interact with their fan base and get feedback for their brand.

The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450567
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450565
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450570
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450566
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450568
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450569
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450571
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450572
The South African national team had its jerseys made by fans Le Coq Sportif after the failure of the last few releases relied on a competition | Image 450573

The winner of the competition was South African designer Lwazi Ngcungama, also known as Freewayarts Design, who designed the three jerseys worn by the men's and women's national teams. The choice of design, of course, harks back to the national team's best years when they won the AFCON in 1996, harking back to old prints and patterns that have helped other African national team jerseys make their fortunes in recent times. The three jerseys use the three colours of the South African flag, yellow, green and white, and play with different dominance and graphics. The home jersey is in gold with details and edging in green, the away jersey is in green with a yellow stripe on the right side, while the third jersey is definitely a fan favourite. It is based on the design of the jersey worn by Bafana Bafana from 1995 to 1997.