Can SSC Napoli really sign with EA7?
The negotiation between De Laurentiis and Giorgio Armani has started
April 27th, 2021
According to Calcio Napoli 24, SSC Napoli is in talks with the EA7 brand for the technical sponsor slot that Kappa will leave vacant starting from next season. The collaboration with Marcelo Burlon brought the Azzurri closer to the world of fashion and it seems that the steps towards the fashion universe are not over. The rumors about the next kit supplier of the Neapolitans continue to circulate and in the race that seemed to be 4 between Legea, Castore, Macron and Givova now an unexpected brand is inserted.
This agreement would allow the club to have a partner for only one year, to have the time to structure the self-production option that in the last few hours has become the new main scenario at Napoli.
https://t.co/ViDZ3lDwuf Nuova maglia Napoli, rilancio di EA7! Trattativa a buon punto, i dettagli [ESCLUSIVA]
— CalcioNapoli24.it (@CalcioNapoli24) April 27, 2021
EA7 is the sports division of Armani, inserted in the sector through the technical sponsorship of Olimpia Milano and the official supply of the Italian Olympic team. The possible agreement with Napoli would represent a first time in the world of football sportswear, an adventure that Giorgio Armani has never undertaken in his long career.
From technical point of view, the EA7 production process for the Armani Exchange Milano - one step away from the Euroleague Final 4 - follows a particular process: the design of the jersey is carried out by the Giorgio Armani style office while the production is entrusted to Sportech, a company in the province of Como which is not a single firm and therefore collaborates with EA7 but also produces for other companies.