A G-League team will have StockX as sponsor

Ignite Team, an American G-League basketball team, will be sponsored by StockX starting next season. This was revealed by a Tweet by ESPN journalist Nick De Paula, basketball expert, in which he specifies that as early as next week - precisely, the beginning of the sports season - the brand of the sneaker reselling platform will be seen on Ignite's uniforms - with which nss has collaborated to create the first Italian podcast on sneaker culture. 

A peculiarity of the G-League is that players collected in their league are free agents for sneakers, and therefore, it is very likely that StockX will provide them with the technical material. In fact, Dan Gilbert's company (which, by the way, also owns the Cleveland Cavaliers) will have its own brand on all ignite's gaming and training clothing, which in the G-League, is considered one of the most fascinating rosters of the 27 teams, thanks to the presence of players such as Jalen Green, Kai Sotto and Jonathan Kuminga, some of the most promising young people in American basketball. StockX's presence on Team Ignite is another chapter in the basketball reselling site's report, whose fans, on Gilbert's platform, find thousands of models for basketball. 

The G-League, named for sponsor Gatorade (formerly the D-League) is a minor American basketball league, in order of size, between collegiate basketball and the NBA. Invented in 2001, it's a development tournament for athletes who have to move to the top American basketball league, and, in recent years, has become a prestigious talent reservoir for the NBA. The G-League was wanted by the NBA to give a chance to all young people who failed to access the NBA through the draft. By the way, the G-League is a system that, by numbers, is working very well: since 2010, Development League players switched to the top American basketball league have increased by 20%, far more than NCAA athletes, of which only 1.2% get to play against Lebron and Green.