"The Jordan 4 Home Zine" by Double Clutch
The fanzine dedicated to the launch of the Jordan 4 Fire Red
November 27th, 2020
Italy has to deal with the second pandemic wave and many are forced to give up the pleasures of the weekend. The solution to Christmas shopping - which is to be postponed until a later date - comes from a group of creatives always ready to transform complicated situations into opportunities. Double Clutch, a well-known Veronese store led by Luca Quattrone and Niccolò Vallenari with the creative direction of Francesco Bonato, today launches the first "The Jordan 4 Home Zine", a fanzine dedicated to 1989 and Jordan 4. The chosen theme is linked to the launch of the Jordan 4 Fire Red.
"The concept of the fanzine was born from the need to be close to our community at this particular moment, also considering the difficulties of someone who, living in a red zone, is forced into the house" reads the press release accompanying the release of this initiative. The output produced by the store, in collaboration with Unaforesta, resembles the format of the Settimana Enigmistica with crosswords, puzzles and a space dedicated to Jordan IV, to color according to one's tastes.
Whoever wins the Jordan 4 Fire Red raffle organized by Double Clutch will find the fanzine inside the shoe box, while everyone else can download it for free by clicking on this link.