"UMBRO 95 - STYLE ON THE FIELD"

“UMBRO 95 - STYLE ON THE FIELD” is going to open its doors tomorrow. The exhibition showcases 95 iconic jerseys of the English brand born in 1924 which became the symbol of the bond between football and design.

The free event, created together with Classic Football Shirts, will be at BASE Milano till September 14th and it has been NewAge Spa’ strong-will that made the event possible, the company is the official licenser of the brand in Italy, and it is the absolute protagonist of Umbro’s come-back in our country.

During the three days ’event you can take a journey through the most famous Umbro’s jerseys, like the 90s of Inter, Lazio, Manchester United and Ajax, moreover the shirts that appointed Umbro as one of the references of the British style and streetwear, thanks to the collars with Supreme, Place, Patta and Off-White.

The program stretches from the show to a workshop, Subbuteo tournament and talks on the history of the brand and about the relationship between football and fashion, together with experts of international fame.

Guest of the talk “The Style on the Field” during the opening night are going to be Pierluigi Pardo, Italian journalist and commentator, Samuel Day (Umbro EMEA Manager), Ravi Kiran (Umbro Team Designer), nss sport and Classic Football Shirts.

On Friday the subject will be "How Football Went Fashion” together with Tim Sabajo (Co-founder Patta), Naomi Accardi (Editor at large fro SEASON Zine), Gianluca Cantaro (Editor in Chief NOW FASHION) and nss sports.

Tim Sabajo and Ravi Kiran are going to participate in the jersey workshop, where you can customize vintage Umbro shirts with graphics and logos inspired by the 1990s’models.