New Era presents its first NBA-inspired clothing collection

For so many years, the snapback has been a distinctive item that allowed to recognize an NBA fan with just a glance. The cap of the favorite team, in fact, has always been the most hyped item for every fan of the American league, without distinction of team or city. For this reason, New Era has always been a landmark for all the NBA enthusiasts and today, after so many years in the snapback business is ready to launch its first NBA-inspired clothing collection, that will offer to all the fans new possibilities to show their love for basketball.

New Era Europe first release, that will be available at neweracap.eu, is inspired both by basketball and street style, a concept perfectly represented by the bomber jacket that has the teams’ logos on the chest and the teams’ name screen-printed on the back. Initially launched in a limited Chicago Bulls edition, it’s now produced with colors and logos of the two teams that are dominating the league: Golden State Warriors and Cleveland Cavaliers. Realized in high-quality sateen, it’s the ideal garment for those who always want to bring their favorite teams everywhere they go.

And for those who prefer something more street, New Era realized a hoodie with camouflage print, available in olive green, grey, and black colorways. Perfect both for the playground and the daily life, this hoodie is for the fans without compromises, who want to bring their love for the team in every context, following New Era Europe’s new philosophy: #ShootYourStyle. It’s not over though, as the brand’s collection comprehends a series of t-shirts, tracksuits, and sweatshirts with the colors of the best NBA teams.

The first NBA-inspired clothing collection by New Era is available now online and in stores.