Billionaire Boys Club EU 2017 Pre-Fall collection
Other than a series of garments, there's space for a pink football-inspired jersey
June 28th, 2017
Right now, the collision between football and fashion has become a daily life constant, which we don’t have to be surprised by. It’s still a good thing when a brand like Billionaire Boys Club EU - in this case, the London-based European ‘division’ - decides to incorporate a football-inspired garment in its collection.
In this case, the jersey in question is part of the 2017 Pre-Fall collection lookbook by Billionaire Boys Club EU, shot by Ciesay in the streets of West London using A$AP Mob affiliated Swoosh God as the model. In BBC EU’s Pre-Fall collection in fact, other than a series of tees, hoodies, shorts, and windbreakers, there’s space for a pink football jersey, decorated with not one, not two, but four crests on the chest. Like saying, Billionaire Boys Club always goes big. The name of the brand, repeated on the front and back of the jersey, also seems to confirm this philosophy.
You can appreciate the lookbook in these pics, or buy the 2017 Pre-Fall collection by Billionaire Boys Club EU on its website.