A first view of the Progetto S.A.R.A. Lab
The first images from the new laboratory created by nss factory
December 4th, 2018
Vincenzo Schioppa
A secret location, some white lab coats, latex gloves, and destructured sneakers.
nss magazine had a first look at the S.A.R.A. Project: we went to the new SneakerLab in Milan to observe the experiments happening on sneakers and Nike silhouettes.
The enigmatic name S.A.R.A. stands for Shox Advanced Research Academy, and it looks like an experimental Nike project linked to sneakers and the relaunch of the iconic Shox.
The IG profile @progettosara triggers: apparently they are looking for talents and volunteers to test new products and technologies produced by Nike.
Follow @progettosara and @nssmagazine for future updates.