Women love mobile games
According to a new study, women outnumber men in the mobile gaming market, with around 70% of downloads and games
April 12th, 2018
Do you think video games are men stuff?
Well, you'll have to change your mind.
According to a new study, in fact, women outnumber men in the mobile games market, with about 70% of downloads and games.
The report by influencer marketing agency Mediakix found that 63% of mobile players are women against 37% of the opposite sex and 60% of the former use them to play every day, compared to 47% of the latter.
That's all? No. It also seems that female users are also more willing than men to pay for mobile games, making it a very attractive market for the market in that sector.
And you? Do you also spend every spare moment playing on your mobile phone?