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adidas relaunches the Gazelle
With a new campaign starring Kate Moss in the '90s
June 27th, 2016
The Gazelle is back! adidas Originals celebrates the comeback of a timeless icon through a 1993 legendary shot portraying a young Kate Moss, revisited for the occasion by collage artist Doug Abraham.
Born in the ‘60s, the Gazelle has gone through many different eras and as many subcultures: from the mods to the reggae fans, until the Britpop decade. Today it is back as a new protagonist of contemporary street style: loyal to the past, looking at the future.
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