HYPEBEAST collaborates with Apple Music

HYPEBEAST expands its domain. The hype giant has just embarked on a collaboration with Apple Music, thanks to which it will release a number of playlists specially designed for the magazine’s users.

The aim is to merge streetwear and music to expand and strengthen the HYPEBEAST imaginary among readers: the playlists signed HYPEBEAST will provide the most hype up music of the moment, those by HYPEBAE will have a focus on the female audience while HYPETRAK will make exigent listeners get know niche but equally deserving artists. And you, which playlist will you be listening to?