Defender House is the last frontier of luxury for Jaguar Land Rover

Sardinia, with its unspoilt natural beauty and rich culinary culture, has long been a popular destination for travellers from all over the world. But now, there is a new reason to visit this marvellous island: the Defender House, a modern work of luxury, brutalist design and sustainability, inaugurated by Jaguar Land Rover Italia under the Defender brand in Porto Cervo on 11 September. For more than six years, Jaguar Land Rover Italia has cultivated a deep connection with Sardinia through initiatives targeting selected customers, creating emotionally engaging experiences for customers and helping to build a long-term legacy for the group's brands and the group itself. 2023, for example, is the third consecutive year of the partnership between Range Rover and the famous Yacht Club Costa Smeralda, which offers members the opportunity to use Range Rovers as a courtesy and participate in dedicated test drives. Selected Range Rover customers will be able to participate in exclusive regattas and events at one of the world's most prestigious yacht clubs and Range Rover will also be present at the Waterfront, a luxurious village created by architect Giò Pagani in the Porto Vecchio while the Range Rover Conciergerie will offer dedicated services to Range Rover guests, guaranteeing an even more extraordinary experience. But the brand's connection with the Sardinian territory has been further strengthened with Defender House, which will remain open until 15 September 2023. Located on the enchanting Costa Smeralda and overlooking the La Maddalena Archipelago, this villa embodies the distinctive, adventurous and heroic DNA of the Defender brand.

The Defender House is an architectural work of art that celebrates the brutalist and sustainable design of Jaguar Land Rover's Defender. It offers a perfect dialogue between interior and exterior, creating a unique experience for visitors - a true tangible example of the brand's new approach. The Defender House offers a tailor-made wellness experience thanks to a partnership with Technogym. Guests, including loyal customers and brand enthusiasts, will be able to enjoy all the latest facilities aimed at the well-being of body and mind in a natural environment of outstanding beauty. For adrenaline junkies, the Defender Experience Area offers the unique opportunity to experience the thrill of Defender off-roading under the expert guidance of Land Rover Experience team instructors in the stunning Defender Park at Poltu Quatu. In addition, visitors can explore the revolutionary Defender Eco Home, a travelling example of sustainability applied to living. 

In addition, the Defender House offers a wide range of experiences to explore the many beauties of this pearl of the Mediterranean. Coasteering along the island's most beautiful coastline, for example, combines the activity of walking along rocky shores, diving into the sea and exploring underwater caves. While the 'Sardinia Culinary Experience' will allow guests to immerse themselves in Sardinian gastronomic traditions, learning how to prepare the most famous dishes of the local cuisine and discovering the richness of its flavours and aromas.