![Does Facebook's Ray-Ban Stories use fashion to make technology acceptable? In short: these aren't the VR / AR goggles we've been waiting for](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/29064/smartglasses-nss(2).jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/29064/smartglasses-nss(2).jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/29064/smartglasses-nss(2).jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/29064/smartglasses-nss(2).jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/29064/smartglasses-nss(2).jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/29064/smartglasses-nss(2).jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/29064/smartglasses-nss(2).jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/29064/smartglasses-nss(2).jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/29064/smartglasses-nss(2).jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/29064/smartglasses-nss(2).jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/29064/smartglasses-nss(2).jpg 2560w)
Articles related to AR
![Does Facebook's Ray-Ban Stories use fashion to make technology acceptable? In short: these aren't the VR / AR goggles we've been waiting for](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/29064/smartglasses-nss(2).jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/29064/smartglasses-nss(2).jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/29064/smartglasses-nss(2).jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/29064/smartglasses-nss(2).jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/29064/smartglasses-nss(2).jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/29064/smartglasses-nss(2).jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/29064/smartglasses-nss(2).jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/29064/smartglasses-nss(2).jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/29064/smartglasses-nss(2).jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/29064/smartglasses-nss(2).jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/29064/smartglasses-nss(2).jpg 2560w)
![The Gucci x The North Face collaboration with Pokémon GO Gotta catch’em all](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/26289/Pokemon-GO-GUCCI-The-North-Face.jpg 2560w)
The Gucci x The North Face collaboration with Pokémon GO
![Facebook and Luxottica are working on a pair of smart glasses «The next step on the road to augmented-reality glasses»](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/25097/zuckerbergcc.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/25097/zuckerbergcc.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/25097/zuckerbergcc.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/25097/zuckerbergcc.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/25097/zuckerbergcc.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/25097/zuckerbergcc.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/25097/zuckerbergcc.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/25097/zuckerbergcc.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/25097/zuckerbergcc.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/25097/zuckerbergcc.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/25097/zuckerbergcc.jpg 2560w)
Facebook and Luxottica are working on a pair of smart glasses
![Gucci to employ AR technology also on its watches A new functionality introduced in the app of the brand headed by Alessandro Michele](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/24800/nss-magazine-gucci-app-watch-try-on-1.jpg 2560w)
Gucci to employ AR technology also on its watches
![Apple is reportedly working on augmented reality glasses According to a leak, they will be called Apple Glasses and will arrive in 2022](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/23920/apple-ar-glasses-nss-1(1).jpg 2560w)
Apple is reportedly working on augmented reality glasses
![The vocabulary of digital fashion in the days of Covid-19 The new key words that fashion has adopted during the pandemic](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/23762/digital-fashion-vocabulary-1.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/23762/digital-fashion-vocabulary-1.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/23762/digital-fashion-vocabulary-1.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/23762/digital-fashion-vocabulary-1.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/23762/digital-fashion-vocabulary-1.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/23762/digital-fashion-vocabulary-1.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/23762/digital-fashion-vocabulary-1.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/23762/digital-fashion-vocabulary-1.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/23762/digital-fashion-vocabulary-1.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/23762/digital-fashion-vocabulary-1.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/23762/digital-fashion-vocabulary-1.jpg 2560w)
The vocabulary of digital fashion in the days of Covid-19
![You can now virtually try on the Gucci sneakers through AR The new functionality of the app allows you to virtually try on the Gucci Ace Sneakers](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/20462/GUCCI-APP-SNEAKER-JPG.jpg 2560w)
You can now virtually try on the Gucci sneakers through AR
![Mytheresa and Valentino present 'V-Ring Fashion Film' The images of the new it-bag Vring meet Augmented Reality](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/20169/Mytheresa-X-Valentino-8-1.jpg 2560w)
Mytheresa and Valentino present 'V-Ring Fashion Film'
![Ghostbusters World aka Pokèmon Go with ghosts is coming Ready to hunt for ectoplasmas?](https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=320,height=400/images/galleries/17195/Ghostbusters-1984.jpg 320w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=480,height=600/images/galleries/17195/Ghostbusters-1984.jpg 480w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=576,height=720/images/galleries/17195/Ghostbusters-1984.jpg 576w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=768,height=960/images/galleries/17195/Ghostbusters-1984.jpg 768w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=992,height=1240/images/galleries/17195/Ghostbusters-1984.jpg 992w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1024,height=1280/images/galleries/17195/Ghostbusters-1984.jpg 1024w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1280,height=1600/images/galleries/17195/Ghostbusters-1984.jpg 1280w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1440,height=1800/images/galleries/17195/Ghostbusters-1984.jpg 1440w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1600,height=2000/images/galleries/17195/Ghostbusters-1984.jpg 1600w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=1920,height=2400/images/galleries/17195/Ghostbusters-1984.jpg 1920w, https://data2.nssmag.com/cdn-cgi/image/fit=crop,width=2560,height=3200/images/galleries/17195/Ghostbusters-1984.jpg 2560w)