NSS UK window: BYB – Below your belt – A New Revolution for a new Generation!
February 9th, 2010
The luxury prostitutes want it – The priests want it – The high fashion stockbrokers and even Hollywood stars want it. Why ? It is the only luxury brand that an make the print on Gucci bags disappear and Hugh Hefner bunnies lose their sex appeal and colours at the same time and in the same breath. It is the new luxury grooming brand for both sexes, BYB – Below Your Belt, I am talking about.
It certainly gives something we can gossip about. And boyyyy... we do love good gossip that is a bit slizzzzyy! Am I right ??? I can tell you that BYB made me blush the first time I saw it. Actually, I thought that it was a new issue for a kind of Tom Ford brand but NO! It was BYB for men! Not quite what I had expected. But it made it that more interesting,
So I had a closer look into the BYB world and the honour of meeting the great creator behind it it all, Hans . F. Hansen
As a former professional athlete, Hans. F. Hansen left his career on the peak and changed his life with the determination of creating the next great luxury brand in the world of fashion, design and lifestyle.
With experience from the professional life and inspiration from everyday life, BYB was born with the mission of raising the standard for life and fantasy to a higher placement and back to its right level, to be a part of everyday life around the globe.
In less than 2 years, BYB & Hans.F.Hansen. have taken the world by storm, with their unik version of a luxury design for both sexes and glamorous lifestyle. A storm that has placed them as one of the leading brands and one to watch, when it comes to the shameles world of high fashion and design.
All Inspired and formed by the essence of the King pingvins character BYB repersents the very best skills of todays modern man : Respect – honesty – loyalty – carefulness – playful – giving and loving. And with its twist of Gucci, Tom Ford and Hugh Hefner's best qualities – BYB is leaving it's consumers with a product that will make them blush, that will go below their belt and that will leave them with something for their body, mind and soul.
All qualities that make BYB – a new revolution for a new generation
Beside the designlines BYB has 2 new missions added to its identety the latest one is the The None profit fondation: Saving The Penguins. ( www. savingpenguins.com)
A foundation that is based on the strategy of giving more concerning to the global warming and how it effects the melting ice on Antarctica and the penguins that are a dying species if we don`t do something about it now. A mission that only mark the forms and Essence form of BYB & Hans. F . Hansen's everyday life & theory even better.
The other one is the BYB- lifestyle concept, that will release its own special events around the year, performing Europe's biggest luxury parties ever that benefit Saving The Penguins.
The theme for these extreme luxury events will be in the spirit of celebrating life and BYB. Everybody can be part of the BYB- world no matter sex, colour of skin, rank or sexual observance. There will be everything that mind, body and soul desire in a luxury world, where the thought of being sexy and loving are embraced in the best and most glamorous ways.
What the future will bring to us is up to a higher person, who in Hans . F. Hansen's mind is a person that exists where everything is possible.
The only thing I know is that in the nearest future, BYB will be launching more from Below you belt: a BYB-TV and a magazine, where Hans. F. Hansen will show a lot more of himself than ever seen before.
The secret behind this amazing luxury brand ? Is Simple - Hans. F. Hansen!!
He takes the stage when he walks into a rum. Time is standing still for a few minutes. Your are never in doubt of, that this man is a born leader. with a mind and attitude that speaks for it self. He is a “hunter” playing at his very best fields. He goes below the belt... He goes the Gentlemans way and that is not gossip – it the pure & bare truth...xoxo gossip girl.
www.belowyourbelt.com
www.hansfhansen.com
www.savingpenguins.com