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Vivienne Westwood gives her brand the name of her husband

Andreas Kronthaler

Vivienne Westwood gives her brand the name of her husband Andreas Kronthaler

How many times a fashion collection springs from a feeling of love? Many, judging by the explicit romance spotted on the catwalks these days.

Vivienne Westwood  – queen of punk fashion made in UK – has never hidden the role of her husband, Andreas Kronthaler, in the creative development of her collections. From this season, this relationshop will go to the next step: her mainline, known until now as Vivienne Westwood Gold Label, will be named Andreas Kronthaler for Vivienne Westwood, as to emphasize and make public the fundamental role of Andreas inside the brand.

Andreas and Vivienne met when he was one of her fashion students, and they got married in 1992. Despite the 25 years that separate them, they are one of the most enduring and iconic couples in the fashion industry nowadays.

He has always appeared by her side at the end of each show. Will Madame Viv continue to show up next to Andreas now that the brand will carry his name?