Watch the video of Gucci's SS16 video campaign
By Glen Luchford
January 14th, 2016
If you fell in love with the pop and surreal atmospheres of the new Gucci SS16 campaign by Alessandro Michele shot by Glen Luchford, you’ll be thrilled at the view of the video the Italian house has just released.
The protagonists of the campaign move around the streets of a semi deserted Berlin, on the notes of the Q Lazzarus’ Goodbye Horses. A blonde guy speeds on a skateboard and reaches his friends in the tunnel of an underground station. Together, running, they arrive at the terrace where they’ll end up their night, holding their hands while admiring the profiles of the city at dawn.
Pure magic.