Plùs Que Ma Vìe AW15 Collection

Plùs Que Ma Vìe was born between Milan and Venice in 2013 with the purpose of creating a fashion forward brand with a strong link with the formality of the tailoring tradition. Black is the dominant feature of the brand, and so it is for its fall/winter collection entitled "Oxymoron".

It’s a journey into the wardrobe of a man deliberately underground: "Hometown Hero & Utopic Walker". A young man with strong ideas , sometimes utopian in his ethical ambitions, sophisticated and extremely attentive to detail and what the dress reveals of himself. A life’s philosophy that manifests itself through items made with natural materials like silk, cashmere, leather, cotton and merino wool, with radical chic attitude.

The Oxymoron is determined by the study of the formal man redefined in a modern and conceptual way.