The best show invitations from MFW

Even if the digital messages have recently taken over the printed paper, finding a letter – or in this case an invitation – inside the letter box has still a certain charm. Opening the envelop and knowing that someone thought of you and that this piece of paper has taken days to get to the final destination is a sensation fashion insiders know very well. The fashion business doesn’t surrender to virtual communication: every season the most brilliant creative minds of the industry gather to give life to the invitation tickets that will be send over and used to get into shows and presentations.

Here’s the top 5 of the most original ones of this season:

#1 The 3d waves of Antonio Marras

#2 The romantic handwritten invite by Gucci

#3 The political roulette of Vivienne Westwood

#4 The t-shirt of the new Pucci by Massimo Giorgetti