Urban Outfitters arrives in Milan

If you get off to a good start in the morning, then everything will surely be perfect. Concerned about the fate of your day, here's a pill of happiness for the best start: the days of online shopping are finished, Urban Outfitters opens its first store in Italy, to be exact in Milan.

No more scenes like "ok, I am abroad, my flight leaves in 2 hours and I only have 20 minutes to plunder Urban Outfitters". From this afternoon you could easily - and with all the calm of the world - do your shopping in the new "Annex La Rinascente", in Via Santa Radegonda 10.

An alternative view of retail, an original and creative offer, a persuasive voice and an independent spirit: at Urban Outfitters you will find everything which is beautiful - from vintage clothings and exclusive in-house collections, to music, beauty and all those trinkets for home very hard to resist of which you ignored the existence. All this in an industrial space of 200 square meters, within which the artworks of Alex Fowkes will produce in yourselves serious doubt of being at a vernissage rather than in a store few steps from the Duomo.

We wish that your new smile can last all day.

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