Normcore is the most Googled fashion trend of 2014
December 18th, 2014
End of the year: charts time. This is the moment of most fashion trends, the most fashionable terms searched on Google.
The oscar goes to the unclear concept "normcore'", about whose true meaning during 2014 have expressed many, semioticians, sociologists and bloggers.
According to the agency K-Hole, who coined it, means an individual who is looking for a community with which to comply. For Fiona Duncan of New York magazine is a new trend in the way of dressing of many guys in New York: all with faded jeans, sneakers and fleece sweatshirts.
For all other stands to dress as if you did not care, anonymously, free from trends and brands. In fact the identikit of a "normcore", surfing between Tumblr & co., Is more or less: white sneakers, preferably Adidas Stan Smiths, sweaters and jeans anonymous. In short, a kind of ordinary person, but of any sought, because okay loser, but it's still fashionable.
Have ideas more confused than before? Welcome to the club: try google.
At the second place comes the current "Health goth", dark version of fitness enthusiasts or at least sportswear, short, beautiful pictures, but little substance.
"Athleisure", mania, ridden by more and more brands, to wear clothes from the gym outside of their original context, is the third most searched trend, if you want to be the most informed group here's the complete list:
1. Normcore
2. Health goth
3. Althleisure
4. Wearables
5. Crop tops
6. Designer collaboration
7. Over-the-knee boots
8. Full skirts
9. Culottes
10. Mules
11. Street style
12. Capes
13. Mesh
14. Tartan
15. Fashion sneakers
16. Mod style
17. Suede
18. Iridescence
19. Embroidered denim
20. Velvet