GUFRAM returns to collaborate with A$AP Rocky for Design Miami

After the success of their first collaboration in 2022 with the visionary Shroom CACTUS®, GUFRAM returns to Design Miami in the Curio section with a project that promises to make a mark at Florida's design fair: Skyline Carpet. In collaboration with Hommemade, the design brand founded by A$AP Rocky, the two brands have created a carpet that celebrates the New York skyline, reinterpreted through the language of radical design. Produced in a limited edition (only 9 pieces will be available for purchase), this design object goes beyond the conventional idea of a carpet, transforming into an immersive and multifunctional experience. With dimensions of 300x300 cm, Skyline Carpet reproduces the map of the Big Apple, enriched with polyurethane skyscrapers, Gufram's signature material, which serve both as decorative elements and functional seats and surfaces. Thus, for the few lucky enough to have New York’s skyline in their living room, it will be possible to relax while sitting on some of the city's most iconic buildings from the comfort of their own home.    

A$AP Rocky, true to his vision of hybrid creativity, conceived Skyline Carpet not just as a piece of furniture but as a true experiential space. «New York is a city I am particularly attached to, one that represents innovation and dynamism at its best, just like our design projects,» Rocky stated. «For this second collaboration with Gufram, we wanted to create a piece that conveyed the spirit of this city through the union of art, architecture, and functionality. As a creative, my goal is to create objects that not only furnish but also stimulate and inspire.» The collaboration between GUFRAM and Hommemade further solidifies the bond between the Turin-based brand and the rapper, born and raised in the city that never sleeps, celebrating the evolution of his Hommemade project, which now expands with HOMMEMADE Studios. «Gufram is a brand that, by its very nature, attracts the most radical and unconventional creative experiences,» explained Charley Vezza, Global Creative Orchestrator of the brand. «The collaboration with Rocky and his brand Hommemade, started in 2022, continues to embody that subversive spirit that brought Shroom CACTUS® to life. We love transforming Rocky's dreamy and aesthetic vision into tangible objects that combine imagination and functionality. Skyline Carpet is not just a carpet or furniture but a true space. It not only represents a city but creates a space in a domestic environment that transports to another dimension, turning an everyday object into an immersive experience.» The Skyline Carpet was presented at the Design Miami convention on December 3 to a limited audience but will be open to all until December 8 during one of the world's most famous design events.