8IGB Community Clothing reinvents sportswear with its «Locker Rooms» collection
SS25 collection fuses sport and style in a poetic, modern vision
October 18th, 2024
Who said gym locker rooms couldn’t be stylish and inspiring? Certainly not 8IGB Community Clothing, a Parisian streetwear brand, whose main goal is to give clothing a new dimension, with a certain love for bad taste mixed with a poetic vision and decadent view of life. Indeed, the brand's SS25 collection revolves around the erotic and dynamic atmosphere of a gym locker room with an ambiguous vibe. Titled Locker Room, it represents the perfect fusion of sportswear and soccer jerseys with everyday pieces, from sweatpants mixed with underwear to kimonos turned into jeans, and hoodies with oversized stiff collars, transforming sporty and urban garments into statement pieces.
The towels wrapped around bodies, reminiscent of the simple attire any athlete would wear stepping out of a hot post-workout shower, evoke images of muscular Greek gods, the protagonists of the earliest Olympic Games. Drawing on the spirit of the recently concluded Paris 2024 Olympics, which soaked the French capital for weeks, 8IGB Community Clothing now presents an allegorical version of sportswear, elevating athletic wear to a new level of sophistication and art. Locker Room is a poetic celebration of the intersection of sports and fashion, bringing a fresh, imaginative perspective to contemporary clothing.