This season's it-accessory are the Dyson OnTrac™ headphones

In the current fashion world, there are two schools of thought: the nostalgic and the avant-garde. The aesthetics of both are denoted not only by clothing but also by the choice of accessories. And what is the accessory par excellence in recent years, if not headphones? From fans of analog-wired ones to those constantly seeking perfect noise-canceling, headphones have become a must-have item. Not just for their efficiency, headphones in recent years have also become the missing element in the perfect outfit, with trends emerging to personalize them according to individual tastes. Seen on runways and in the everyday looks of celebrities, headphones have become a true must-have, where appearance is just as important as comfort and acoustics. Dyson, the revolutionary brand in the technology sector, has accepted the challenge to create the perfect headphones and this summer has decided to enter the audio world.

Combining a refined and futuristic design with unprecedented noise cancellation, the Dyson OnTrac™ takes the audio experience to a new level. With over 2,000 possible combinations of outer ear cups and ear cushions, the Dyson OnTrac™ becomes necessary to elevate every outfit, whether in simpler and elegant pairings or more complex and extravagant ones. As we saw during Milan Fashion Week, influencers Yanis Barbieri and Rebecca Canevali chose the Dyson OnTrac™ as the season's accessory, integrating them into their outfits during Italy’s most important fashion week. The frame is available in four colors, but by mixing the ear cups and cushions sets, the new Dyson headphones are chameleonic and adaptable to every occasion and mood. A customization that goes far beyond adding stickers and covers—with Dyson OnTrac™ it will be nearly impossible to find someone else with the same color and material combination. For their comfort and noise cancellation, Dyson and A.C. Milan have just announced their collaboration for the start of the football season. As Chief Engineer Jack Dyson declared, “Thanks to advanced noise cancellation, they will help you stay focused, even amidst the roar of San Siro on match day. To celebrate this launch, we are proud to collaborate with A.C. Milan. The club embodies the same passion, care, and dedication to performance that drives Dyson. We are excited to partner with such an iconic team.” Another feature that sets the new Dyson headphones apart from competitors is the battery, which integrates 55 hours of autonomy on a single charge, a crucial aspect for anyone living their life accompanied by the sounds of the bustling city.

Dyson is known for being a pioneer in new technologies entering unexpected fields. Every project starts with in-depth research and scientific understanding. In the audio category, Dyson engineers prioritize the preservation of sound integrity. The goal is to reproduce sound with the same precision as the original recording or mix, without distortion or noise pollution. Achieving this requires a deep understanding of acoustics and psychoacoustics, which Dyson engineers have developed over years of creating products that move air. In 30 years, Dyson has built a world-class team with an in-depth knowledge of acoustic and noise reduction techniques. The team is continuously evolving developing expertise in audio reproduction, noise cancellation, and electroacoustic design. 

Discover the new Dyson OnTrac™ headphones now.