Elevating talent: the 'Acne People' program and its partnership with Spotify
A fusion of fashion and music aims to amplify artistic voices globally
June 26th, 2024
Acne Studios, renowned for its innovative and multidisciplinary approach to fashion, has launched a groundbreaking partnership with Spotify to expand its 'Acne People' talent program. This initiative, which highlights artists admired by the brand, aims to foster deeper connections between music and fashion. Artists such as Rosalía, Caroline Polachek, and Japanese Breakfast have previously been featured, reflecting the brand’s commitment to celebrating and collaborating with diverse talents.
The inspiration behind partnering with Spotify lies in Acne Studios' deep-rooted connection to music and its dedication to supporting new-generation artists. Music has always been integral to the brand's identity, and this collaboration with Spotify, the world's leading audio streaming platform, provides a new dimension to their efforts. By utilizing Spotify's global reach, Acne Studios hopes to offer artists unique opportunities to showcase their work, connect with fans, and create memorable experiences that resonate worldwide.
The partnership is set to launch its first project in the Fall/Winter 2024 season, with details to be revealed in September 2024. This collaboration promises to combine the strengths of both brands—design, community, creativity, technology, and scale—to create truly unique experiences for artists and fans alike. As Acne Studios and Spotify join forces, the 'Acne People' talent program is poised to elevate its influence, providing a powerful platform for artists to unleash their creativity and connect with a global audience.