SSENSE x Diesel Brown Capsule is an ode to distressed aesthetics
Characterized by an earthen palette and surface treatments
April 23rd, 2024
SSENSE x Diesel Brown Capsule, envisioned by creative director, Glenn Martens, draws on Diesel’s denim DNA and original, unfiltered energy to deliver a collection of Diesel signatures across menswear and womenswear including coated denim, Oval D ready-to-wear such as knit and jersey tops and exaggerated cargos, and iconic accessories like the 1DR bag, an Oval D belt and cap. Characterized by its earthen palette and surface treatments, each item in the capsule is treated to achieve a weathered shade of brown that gives the effect of an immersed, get-your-hands-dirty kind of natural experience.
To bring the Brown Capsule to life, SSENSE worked with photographer Thibaut Grevet and stylist Georgia Pendlebury to create a campaign that juxtaposes looks from the capsule against a clean, minimalist white background and immersed rebelliously in an earthen, natural environment.