Ciccone presents Resort, the SS24 collection
A reinterpretation of the concept of vacation
October 26th, 2023
Resort, Ciccone's SS24 collection, is a reinterpretation of the concept of a vacation. It draws inspiration from the idea of experiencing holidays with an urban twist, giving birth to the concept of a metropolitan resort. The new collection from the brand founded by Giorgia Bertoli and Giorgio Ciccone emphasises the importance of silhouettes and the second skin effect, accentuated by the use of lycra and micro-modal jersey. Black dominates the collection, finding its place among vibrant palettes reminiscent of the colors of the coral reef.
Sponge is the second fabric in the collection, used for mini skirts, shorts, and shirts, as well as trench coats, creating versatile looks suitable for both urban and seaside environments. The prints featured on t-shirts and sweatshirts, designed by Elissa Valenzuela, evoke the taste of summer and sensuality, portrayed through graceful mermaids and pearls. Entirely made in Italy, the collection is enriched with accessories, including colourful logo maxi earrings and necklaces that add more character to the look. The campaign, captured by Nora Suardi, is an ode to sensuality and the sensation of skin. Shot on the rooftops of Milan, it encapsulates the idea of summer in the city, passion, and youthfulness