The big comeback of PUMA Palermo
The iconic 80s sneaker now in shiny new colourways
July 8th, 2023
A gum sole, a T-shaped toe, and an unmistakable velvety leather upper. The story of the PUMA Palermo began in the 1980s in the stands of football supporters; originally designed by PUMA for a special series that paid homage to various European cities, including London and Oslo, the allure of this shoe with its sleek silhouette has endured over time, and today, just like back then, it is an inimitable accessory in street and football culture. Today, the Palermo returns to the field in their original white and blue colorway, but also in two new combinations inspired by the brilliant hues that characterize Palermo's markets.
In a unisex version, the retro soul of the PUMA Palermo perfectly matches the two new colorways, in teal and magenta, marrying femininity and lightness, and ash blue and orange. The Palermo embodies to all intents and purposes a Mediterranean summer aesthetic, a modern look with clean lines that nevertheless fully retains a certain nostalgic spirit that never goes out of fashion. The new PUMA Palermo is available on PUMA's website, in flagship stores, and at selected retailers.